PPC (Pay-Per-Click) Advertising Networks
When you are paid per click, you are only paid when a visitor on your web site clicks the advertiser’s banner or text ad. On most networks, the amount you get paid is generally determined by how much that advertiser is willing to pay for a click thru. The network will serve contextual ads (either text or images) relevant to your web site content, and then you will earn money for every click.
In order to be profitable using PPC advertising, you need a high conversion or click-through rate (CTR). You need to have ads that entice or attract people to click it. The ads really need to be relevant to your audience. For example, a football web site that displays ads for football picks or cheerleaders will have a higher CTR than ads about refinancing your mortgage.
Our experience has also shown that ads blended in with your content and ads made visible without users having to scroll tend to get the higher CTRs. It doesn’t hurt to have a high traffic web site either.
The source of your web site traffic can also affect your overall CTR performance. Traffic that comes from search engines tends to perform well because these visitors were already looking for something, and they tend to click on ads more often.
List of most popular PPC advertising networks:
Posted by mrrevshare 